Marketing for early stage startups: From Demand Generation to SEO and AI Ads
Get a hands-on fractional CMO for the price of an agency. We run your ads, SEO and tracking, so you can get back to building your product.
Free and no pressure. If we are not the right fit, we will tell you.



Google Ads CertifiedMicrosoft Advertising Certified ProfessionalHubSpot Inbound Certified
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What we can take off your plate
Google Ads and Microsoft Ads that reach people who are already searching for what you sell. Learn more
LinkedIn, Meta, TikTok and Reddit ads that put you in front of the right buyers early. Learn more
Ads inside ChatGPT, where more buyers now go for advice. We have run them for a Waterloo tech startup. Learn more
Technical fixes and content that ranks, so search keeps sending leads after the ad budget stops. Learn more
GA4, Tag Manager and CRM tracking that show which channels bring in customers. We fix broken tracking too. Learn more
Campaigns aimed at a short list of companies you most want to win, with reporting by account. Learn more
Want one person to own all of it? See our fractional CMO and demand generation services, or browse everything we do.
How working with us goes
Free discovery call
We talk about your goals, what you have tried and your budget. If paid marketing does not make sense yet, we will tell you.
A clear plan and price
You get a written plan with deliverables, timelines and a set price. Nothing starts until you agree to it.
Launch
We set up tracking first, then launch campaigns or content. You stay in the loop without having to manage it.
Report and improve
Monthly reports and check-ins in plain numbers. We cut what is not working and put more into what is.
8 new clients in the first 4 weeks
A brand new business came to us with zero clients and a small Google Ads budget. We built tightly targeted search campaigns and conversion tracking from day one. Within the first four weeks, the campaigns brought in eight paying clients.
“Thoughtful Marketing Solutions has helped us figure out the most efficient way to market our service.”
Kunal, Owner, Elesier
“Thoughtful Marketing Solutions helped us get our first clients within 2 months of working together.”
Antonette, Owner, A Plus Blood Services
We are a good fit if you
- Run an early stage startup or small business that is ready to grow
- Are ready to invest in marketing that brings in customers
- Want one senior marketer on your account, not a big agency team
- Need to know which channels actually bring in customers
Questions founders ask us
How much does it cost?
Every engagement is priced to the work. We offer monthly, retainer and hourly options, and you get a clear quote after the discovery call. Ad spend is always separate.
Who will I work with?
You work directly with our founder, a senior marketer with years of B2B demand generation experience. For design work, we bring in trusted partners.
What happens on the discovery call?
We ask about your business, your customers and what you have tried so far. You leave with honest advice, even if we do not end up working together.
What if my ad budget is small?
Tell us what you are working with. If managed ads will not pay off yet, we will help you set things up so you can run them yourself.
Where are you based?
Cambridge, Ontario. We work with startups in Cambridge, Kitchener, Waterloo, Guelph, Hamilton and Oakville.

